October 07, 2026 · 1 min read
Eating in the Historic Center of João Pessoa
The Historic Center brings together old mansions with bars, cafés and restaurants, amid an ongoing public revitalization effort.
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Historic center, bars and pubs
Downtown restaurants, traditional botecos, snacks and the city's happy hour.
7 articles
October 07, 2026 · 1 min read
The Center's requalification and the restaurants that came with it
The Viva o Centro program offers tax incentives and public works, but the new restaurants are still, for the most part, a promise.
Read articleOctober 07, 2026 · 1 min read
Bars and restaurants on Praça Antenor Navarro
Varadouro's square brings together bars in historic mansions and has entered the agenda for the Center's requalification.
Read articleOctober 07, 2026 · 1 min read
Traditional botecos of João Pessoa
A survey by Jornal da Paraíba points to neighborhood botecos with bar snacks, broths and live music.
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Snacks and bar bites from the Paraíba table
Carne de sol, rubacão and queijo coalho share the table with iscas, broths and stew in the capital's bars.
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Craft breweries of Paraíba
A survey points to nine craft breweries in the state, and two received bronze at the 2025 Copa Cerveja Brasil.
Read articleOctober 07, 2026 · 1 min read
Happy hour: the city's circuits
Bars in Bessa, Manaíra, Jardim Oceania and the Historic Center form the capital's main happy hour circuits.
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